New PDF release: Advanced Technologies Management for Retailing: Frameworks

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By Eleonora Pantano, Harry Timmermans

ISBN-10: 1609607384

ISBN-13: 9781609607388

The program of complex applied sciences to indicate of sale platforms is a promising and comparatively unexplored box of analysis, specifically whilst contemplating the creation of electronic content material and applied sciences permitting shoppers to have interaction with items in new methods. Many e-retailers already take advantage of the possibilities provided through interactive applied sciences, similar to 3D digital types, as a way to improve shoppers procuring event. Their use in shops, even if, continues to be restricted. the improvement and use of latest buying assistants for assisting and influencing shoppers in the course of their procuring event performs a key position for either outlets and researchers.

Advanced applied sciences administration for Retailing: Frameworks and Cases contributes to our figuring out of purposes of latest applied sciences and their influence at the layout and improvement of element of sale platforms and on shoppers' habit. This quantity covers a wide range of issues that give a contribution to knowing shoppers' habit in new computer-aided retailing environments, and the way this impacts procuring habit whereas supplying helpful wisdom at the administration of those new applied sciences and at the administration of the electronic contents as a competent instructing source for lecturers and researchers.

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Index 407

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2008). 10 things you may have missed. Stores, March, 20. Schuman, E. (2004). Self-service need not be self-delusional. com, August. , & Parasuraman, A. (2005). Succeeding in the big middle through technology. Journal of Retailing, 81(2), 107–111. , & Buzek, G. (2006, July 20). Market study: 2006 North American self-checkout systems. IHL Consulting Group. Toppo, G. (2006, February 23). Eye scans: A high-tech hall pass? USA Today, 12B. , & Tanyas, M. (2009). The impacts of radio frequency identification technology on supply chain costs.

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Creasey, S. (2009, May 9). Technology that may seem like science fiction today could become commonplace in the stores of tomorrow. Grocer, 46-50. Curiel, J. (2006, June 25). The last days of privacy. com, 1-6. Dabholkar, P. , Bobbitt, L. -J. (2003). Understanding consumer motivation and behavior related to self-scanning in retailing. Implications for strategy and research on technology-based self-service. International Journal of Service Industry Management, 14(1), 59–96. 1108/09564230310465994 Davis, D.

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Advanced Technologies Management for Retailing: Frameworks and Cases by Eleonora Pantano, Harry Timmermans

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